[policy event]
Who has saved the central bank's two cuts?
The central bank decided to cut the benchmark interest rate and deposit reserve ratio for RMB loans. From September 16, 2008, the benchmark interest rate for one-year RMB loans was lowered by 0.27%. The benchmark interest rates for other term loans were based on the principle of short-term multi-year adjustment and long-term under-adjustment. Adjust accordingly; the deposit interest rate remains unchanged. This is the first time the central bank has cut interest rates since 2004.
[policy analyzing]
The second day after the Lehman Brothers Investment Bank announced bankruptcy, the central bank immediately announced a two-rate cut. Some experts said that the move is to prevent the economic downturn, not to save the market. Although the positive impact on China's real estate industry is still difficult to determine, it is undoubtedly a good news for most small and medium-sized manufacturing companies. China's lighting industry currently has more than 10,000 large, medium and small lighting companies, but 80% of the company's annual output value is less than 50 million yuan. Under the increasingly tense international economic situation, the fate of these small enterprises (including exports) is affecting the pulse of the entire industry. We hope that this two-rate downgrade will bring good news to the financing and self-help of small and medium-sized lighting companies.
[policy event]
Shanghai Dazheng brand market
In the past 10 years, Hong Kong has successfully branded the concept of respecting intellectual property rights through the Genuine Commitment Scheme. At present, there are more than 580 retailers and more than 4,700 retail stores joining the Orthographic Team. Citizens are looking for these stickers. Shops promised to shop with confidence. Shanghai will draw on the Hong Kong experience to produce real-name signs. In October this year, Shanghai will launch a genuine brand promise operation, based on 100 bookstores, food stores, clothing stores and other pilot enterprises, and gradually implement it in the city's commercial retail enterprises.
The Shanghai Real Brand Commitment Action will draw on Hong Kong's voluntary application and strict exit model. Eligible companies have a valid period of only one year after they have received the real sign, and must apply again. If the company commits to breach the contract, it will be delisted immediately if it is reported by the consumer and verified that it has sold or operated counterfeit or pirated goods.
[policy analyzing]
At present, many lighting companies in Shanghai have been actively applying for it, and it is expected to be widely promoted in October. China's lighting industry has always been mixed, with shoddy and counterfeiters. Many real brands have been hit by counterfeit products, which makes them often miserable. The move launched by Shanghai is a government bailout for real-name companies. Can other places be used for reference?
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