Cool content, good hardware, fit the revolution to break the industry

What is big content? Based on Cool TV, we provide more than just movies and videos, but also include differentiated, comprehensive content such as education, health, games, travel, and shopping. Based on Kukai's big data operation, we optimize the content and provide personalized services. Cool open content smart TV is not just focusing on a certain aspect of the function, but to achieve the overall number of content, content quality, personalized service, product hardware, as long as it is related to the details of the user experience, are the focus.

1. Be content, open platform quality content

CoolOpen calls its platform operation model “big content”. This “big” character reflects the values ​​of openness and openness. The old saying cloud "has tolerance and greatness", Cool Co., through cooperation with the industry's top suppliers, the content of the attention not only stay in the film and television, including education, health, shopping and other aspects of people's daily life affecting many aspects.
In education, Cooper's educational institutions, such as Cool Open and Smart Classes, Smart Education, Bevago Songs, Guoguo Paradise, Le Learning Classroom, and Talent World, work together to tailor family education based on family scenarios to all family members. Pregnancy, elementary school, middle school, vocational examinations, arts and more, and more than 40,000 courses.
In terms of health, Coocaa and health doctors cooperated in depth to enable Cool TV to become the first platform for living room intelligence and television health monitoring and information, and to record the physical health index and health status of users in real time, and realize TV remote consultations and medical advice. Appointment registration and other functions.

In terms of travel, Coocaa and Ctrip.com will work closely together to create a new travel model with the theme of film and television, and provide one-stop services such as air tickets, accommodation, and tickets, with more than 30,000 travel routes.
In terms of shopping, Coocaa and Global Shopping cooperate to open the boundaries between cool TV and computer and mobile phones, support mobile payment and provide more than 10,000 products, including household appliances, mobile digital, computer office, home furniture, clothing bags, Maternal and child toys, such as life, all kinds of goods needed.

In the field of film and television, Coocaa and Koeiqi cooperated in depth to provide more than 100,000 hours of mass including TV dramas, movies, animation, children's programs, variety shows, entertainment, music, documentaries, information, finance, sports, military, technology, and talk shows. Video resources.
Through an open and cooperative approach, Kukai opens large-scale content throughout the year to cover premium content resources so that consumers can experience outstanding video, shopping, and healthy content without leaving their homes. This other smart TV only pays attention to the essential difference between film and television resources. Cool open big content TV is more like a full-featured living room intelligent terminal, and other products are just a platform to watch video.

2, Heiner Baichuan, personalized service return to user value

Cool open big content TV Hainan Baichuan, the comprehensive integration of quality products in various industries, quality and quantity, to achieve a new experience of large-screen living room TV, the most obvious manifestation is to solve the user-on-demand at the same time, to provide users with personalized service , This type of optimization based on big data is a great way to make cool TV more intelligent.

The Cool Open system analyzes the data such as the number of users watching TV, the duration of the viewing, the type of content viewed, etc., determines the age range of the user in front of the TV screen, and sets the family type as a child-type family, a juvenile-type family, and a family-only family. Family-family-style families, young couples have children-type families, middle-aged couples' families, and retirement-elderly families, a total of 7 types. Then according to the focus of each type of family focus on the content, the corresponding content service is recommended.

Obviously, this practice of Cool Open System is an accurate content recommendation service whose value is embodied in four aspects. Firstly, CoolTV has its own smart learning function. The longer the user uses the TV, the more the TV can understand the user's habits and achieve the goal of “doing well”. Second, for users, it is easy to get what they like and reduce the frequency of searches for resources. Thirdly, for Cool Open, it fully utilized its large screen advantage and achieved a breakthrough in product value. Fourth, for the industry, TV is once again returning to technology and returning to the value of users, which has promoted the revolution in the smart TV industry.

3, innovation and integration, leading the industry change

It is not only limited to software (cool open system) but also to hardware. Cool open new high-end flagship TVs headed by the Cool Open A Series 2 generation, created a history of "value subversion of prices" in the smart TV industry with a new TV + independent Soundbar form and ultimate high-end hardware and ultra-low prices.
Before the birth of the Cool Open A Series 2 generations, smart TVs and traditional TVs are no different. The TVs are equipped with a small-sounding sound system that cannot compete with an independent audio system. Users can watch TV dramas and cannot obtain the best sound quality experience. TV and stand-alone Sound is two unrelated industries. Cool open A Series 2 independent soundbar built into the smart TV, so that TV sound quality reached an unprecedented height.
Cool open A series 2 independent soundbar co-designed by cool open and JBL, using 2.2 channels, with 4 low-frequency speakers for ultra-low frequency playback, multi-subwoofer output, full of low frequency, more generous, more dynamic response rapid. Cool open A Series 2 will be 4 subwoofers separated into 4 independent sound chambers, they do not interfere with each other, can produce a rapid and close low-frequency response, effectively eliminate the standing wave and comb filter effect, so that it has a traditional acoustic incomparable Sound quality. In addition to four low-frequency audio, Cool Open JBL also has 2 treble and 2 bass, all JBL original audio. The tri-frequency structure is clear, high-frequency fine, medium-frequency mellow, full of low-frequency sense.

Cool open A series 2 built-in Texas Instruments TAS5766 HiFi chip, harmonic distortion is less than 1%, signal to noise ratio exceeds 110dB, dynamic range is greater than 100dB or more, transient response is rapid, the signal immediately responds, the signal stops suddenly, Never stumbling, with pure sound and no noise, reaching a level of 3,000 yuan for high-end independent audio.
In addition, Cool Open A Series 2 also supports DTS/Dolby decoding, which can perfectly display the charm of JBL audio. The DTS highlights the presence of music. The sense of depth is very strong. The effect of the sound field is extremely prominent. When we listen to music, we have an audiovisual effect that we have experienced in person. The ability to play DTS-decoded music products requires both software decoding support and multi-channel audio hardware support, so it is not possible to implement ordinary audio. Dolby decoding, can make the audio sound playback more stereo surround sense, ordinary computers, mobile phones, television and can not really feel its strong sound effects, must be combined with independent Soundbar in order to achieve a more perfect stereo effect, with excellent surround sound , to achieve immersive three-dimensional. Whether it is DTS or Dolby decoding, the Cool Open A Series 2 generation provides us with an outstanding presence. In the playback of large-scale film and high-quality music, the experience is particularly prominent.
Cool open A Series 2 built-in JBL independent Soundbar, to ensure the quality of the TV under the premise of the fuselage thickness of 9.9mm, reflecting the cool open in the TV manufacturing high-end skills, the first high-end innovative TV, is a big screen audio-visual Another breakthrough, its significance is mainly reflected in two aspects. First, for consumers, it is possible to experience excellent sound quality without having to spend extra money on a separate sound system. The TV cabinet no longer has to be stacked up with various playback devices to make the living room environment more concise. Secondly, for the industry, the revolutionary attempt to break through the industry's embarrassment has lifted the sound quality of smart TVs to a new level and shifted the concept marketing of smart TVs to technological innovations.
4, super configuration, value subversion prices

In addition to sound quality, the overall performance of the Cool Open A Series 2 is also very good. The latest strongest Mstar6A938 smart TV chip comes standard with 2 A72 and 2 A53 processors, and is highly integrated with the Mali-T820 GPU. Overall performance is improved compared to the previous generation Mstar6A928. 40%, 2GB memory, 8GB storage, support for 128GB expansion, ultra-clear 4K blockbuster, large-scale 3D games can run smoothly.
In terms of picture quality, Cool Open A Series 2 innovative quality solutions in the industry, using RGB true 4K screen, HDR decoding, MEMC dynamic compensation super combination, showing a clear and fine, minimalistic, structured, colorful and excellent Vision.
RGB true 4K screen, through the three color channels of red, blue, and green changes and superimpose each other to achieve a variety of colors, horizontal and vertical points can accurately display the desired color, physical resolution up to ( 8.29 million pixels) to maximize the image detail.
Cool open A Series 2 support 10bit HDR decoding, by analyzing the brightness of each pixel in the display image of the required color, directly adjust the brightness of the backlight to the appropriate brightness, improve the contrast of the screen, enhance the dark details and highlights The performance of details enables TV to perform well in any lighting environment.
In addition, the Kukai A Series 2 generation supports MEMC motion compensation to solve the phenomenon of high-speed motion picture flickering and smearing in smart TVs, enabling us to see clear and smooth pictures in movies, ball games and other programs.
In addition to the excellent experience of the chip, audio, and screen, the cool open A Series 2 hardware is not behind. The aircraft built-in 802.11ac dual-band Wi-Fi, 2.4GHz breakthrough through the wall, 5GHz faster transmission speed, we can choose the appropriate frequency band based on the relative position of the TV and the router. Supports APT-X Future Bluetooth technology, which makes the pairing of Bluetooth handsets, Bluetooth remote controllers and other devices more stable. Equipped with USB3.0, HDMI2.0 high-speed lightning transmission, support 4K video smooth playback.

5, excellent quality, reliable after-sale service

Kukai has the technology heritage of TV manufacturing in Skyworth for 28 years, and the craftsman spirit of treating products has always been praised by the industry. Cool open A series 2 as cool open brand new high-end flagship product, after harsh environmental testing at minus 30 degrees to 60 degrees, working in a humidity of 85%, temperature of 50 degrees for 236 hours to test the reliability of the product, with a box from Test safety is dropped at a height of 0.8 meters. After passing the inspection of 300 workers and 50 quality inspections before leaving the factory, the quality of the Cool Open A Series 2 generation can completely rest assured.
In addition, Coocaa shares Skyworth's after-sales system, which has 4,950 post-sales points across the country and is distributed among major, medium, and small cities and townships. It also provides response within two hours of booking and the central city's on-site service within 24 hours. Excellent quality, reliable sales, make CoolTV become one of the most outstanding Internet TV brands. By the end of 2015, the total number of cool-on TV users has reached 15 million, and the number of daily activations has exceeded 5 million. For every 3 buyers on the line, there is 1 choice to open it.